Complex marketing analyses of β-laktame antibiotic, peniciline market

  • O.L. Grom -
  • I. V. Gadyak -
Keywords: β-laktame antibiotic’s market, penicillin, marketing, dynamics, demand, availability, commodity conjuncture, price situation

Abstract

The commodity conjuncture and penicillin’s, β-laktame antibiotic price situation, were under re­search. List of medicines with high demand were determined, but unethical establishment of the retail price on medicines is proved.

References

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Published
2020-07-09
How to Cite
Grom, O., & Gadyak, I. V. (2020). Complex marketing analyses of β-laktame antibiotic, peniciline market. Farmatsevtychnyi Zhurnal, (6), 10-16. Retrieved from https://pharmj.org.ua/index.php/journal/article/view/888
Section
Management, marketing and logistics