Complex marketing analyses of β-laktame antibiotic, peniciline market
Abstract
The commodity conjuncture and penicillin’s, β-laktame antibiotic price situation, were under research. List of medicines with high demand were determined, but unethical establishment of the retail price on medicines is proved.
References
2. Gromovik BP, Gasyuk GD, Levitskaya OR Pharmaceutical marketing: theoretical and applied background. - Vinnitsa: The New Book, 2004. - 464p.
3. State program for providing the population with medicines for 2004-2010, approved by the resolution of the Cabinet of Ministers of Ukraine of July 25, 2003 No. 1162 // PHARMACY Weekly. - 2003. - № 29 (400). - P. 80.
4. Compendium 2005-drugs / Under. ed. VN Kovalenko, AP Viktorov. - K .: Morion, 2005. - 1664 p.
5. Z. Mnushko, AB Gorbenko, IV Pestun etc. // Pharmacist. . - 1999. - № 1. - P. 12-18.
This work is licensed under a Creative Commons Attribution 4.0 International License.